Fashion Marketing and Public Relations Internship - Remote

Job Description

Fashion Index offers a dynamic opportunity to engage with both external stakeholders and our growing community. This internship role offers a holistic experience in shaping Fashion Index's public image, fostering community relationships, and driving strategic marketing efforts to support the growth and success of the platform and its listed businesses. This role involves interviewing our lister companies and writing profiles of the company and/or founders as well as outreach to media and faculty at colleges with Fashion programs. Research Media outlets to have our founders interviewed. Contact colleges to schedule information sessions and guest lectures done by our founders. Write/edit press releases. Assist with creating and following through with company PR strategy. Assist with tracking outside media features to be uploaded in the Press section of the platform. Assist with editing and approving media from outside publications. A successful candidate will have strong writing and researching skills, and be self-motivated, articulate, and organized. The intern will have one-on-one working sessions with the founders, Tirsa Parrish and Marge Pietrera, and our executive editor and will gain hands-on experience in running a startup web platform. This position will allow the student to create and publish content in a professional forum. You will draw on your existing skill sets while we help you fine-tune your skills and grow in your interest field. This unpaid Internship provides credit for current university students following your university's guidelines.

This is an unpaid internship. Fashion Index is fully aware of and in compliance with the Fair Labor Standards Act and all Department of Labor regulations. Only current students at the time of the internship are eligible for this internship.

Check with your school's Internship Coordinator BEFORE accepting the hiring offer to determine if this position satisfies the criteria for receiving academic credit. To be eligible for this internship position, you must be enrolled in, planning to enroll, or accepted for enrollment in an academic internship course or experience recognition program through your college or university that will run concurrently with this internship opportunity.

Responsibilities

Content Creation and Management:

  • Develop engaging content for Fashion Index's website:
    1. Interview our Premium lister companies and write profiles of the company and/or founders.
    2. Coordinate with internal teams and external partners to gather relevant content for publication.
  • Outreach to media and faculty at colleges with Fashion Programs

Public Relations Outreach:

  • Cultivate relationships with media outlets, influencers, and industry partners to increase Fashion Index's visibility.
  • Assist in drafting and pitching press releases and articles to relevant publications.
  • Monitor media coverage for Fashion Index and its listed businesses.
  • Outreach to faculty at colleges with Fashion Programs to set up speaking engagements.

Campaign Development and Execution:

  • Contribute ideas to marketing campaigns to promote Fashion Index and its listed businesses.
  • Assist in the execution of campaign strategies and monitor their performance.

Brand Advocacy and Reputation Management:

  • Uphold Fashion Index's brand values and mission across all communications and interactions.

Qualifications

  • Working towards a Fashion, Marketing, and/or Merchandising degree.
  • Other applicable majors like Journalism and Public Relations will be considered.

Requirements

  • Proficient in Canva and Google Workspace
  • Knowledge of TikTok, Instagram, LinkedIn, and X/Twitter Content
  • Pay: Unpaid, for College/Academic Credit. This requires a concurrent internship class.
  • Job Duration: About 15 weeks.
  • Schedule: Minimum of three days/week, flexible. At least 10 hours/week meeting the requirements of your college/university and Fashion Index.
  • Work Location: 100% remote.
  • Skills:
    • Highly organized.
    • Reliable
    • Articulate
    • Strong knowledge and familiarity of Fashion
    • Work effectively in a fast-paced team environment
    • Outgoing, positive, honest, and dependable
    • Must be good at asking questions and taking notes
    • Strong follow-thru
    • Must be able to take initiative on projects and work independently
    • Prefer Proficiency with Photoshop, Canva, Illustrator, InDesign
    • Must be self-motivated.
  • Education: In college majoring in Fashion, Marketing, or Merchandising.
  • Cover letter, Resume, Writing Sample, Unofficial Transcript, and full mailing address required for a complete application.

Please send a Cover Letter, Resume, Writing Sample, Unofficial Transcript, and Public Social Media Handles to Press@FashionIndex.com. The writing sample should be 1 - 2 pages of text and ideally will be from a Fashion course assignment. Please include your phone number and full mailing address in your application. Applications will be reviewed as they are received and the position may be filled before the application deadline.